Gli sportivi a fine carriera: 5 consigli per investire nella ristorazione

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. Il luogo comune vuole che, quando ci sono i soldi, trovare l’opportunità diventa un problema secondario. Così il nostro immaginario è popolato di fantasie sul calciatore milionario di turno che apre locali, compra immobili, si lancia in qualche partnership non ben identificata, ma, certamente, con sede legale all’estero. La realtà è molto più variegata…

Promoting gelato in the world? With an eye on Singapore – This is what Valentina Righi has in mind. An interview with the Public Relations Officer of the Fondazione Carpigiani.

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We connect with the concept of food every day: we think about recipes, food enthusiasts – foodies – bloggers and dedicated journalists, chefs that are now television personalities, photographers of dishes and menus to savour, while the term foodservice is slightly less familiar to the non professional. This is all the economic-production chain concerning restoration…

The Synergy of Food and Design

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The cross-pollination between the synergy of food and design has happened. Avant-garde designers are moving away from conformist design ideas and chiming in the long lost knowledge of food sourcing, preparation, presentation and consumption in sketching out restaurant blue-prints, planning spatial layouts and setting up the décor with a view to create an enhanced customer…

Promuovere il gelato artigianale nel mondo? Ci pensa Valentina Righi di Carpigiani.

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Entriamo ogni giorno in contatto col concetto di food: ci vengono in mente ricette, appassionati di cibo – i foodies – blogger e giornalisti dedicati, chef che ormai sono personaggi televisivi, fotografi di piatti e menu da provare, mentre il termine foodservice è un po’ meno familiare per i non addetti ai lavori. Si tratta…

“Le donne del Sigep” – Intervista a Gabriella De Girolamo

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Entriamo ogni giorno in contatto col concetto di food: ci vengono subito in mente appassionati di cibo – i foodies – blogger e siti dedicati, chef che ormai sono delle celebrità, locali e ricette da provare, mentre il termine foodservice è un po’ meno familiare per i non addetti ai lavori. Si tratta di tutta…

Dalla cena stellata a domicilio ai chioschi digitali: trend o mode passeggere?

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I cacciatori di trend non hanno grosse armi a loro disposizione: niente lance affilate e binocoli con la vista notturna, semmai molto intuito, rapidità intellettuale, propensione al reperimento e all’analisi di dati quali-quantitativi in tutto il mondo e una sconfinata curiosità per il settore di riferimento, in ogni suo aspetto. Capire il mercato è fondamentale…

Aprire una gelateria nel 2016: gli accorgimenti per avere successo

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«Non amare il gelato significa non avere nessun interesse per il cibo». (Joseph Epstein) Certo che dev’essere buono. Certo che dev’essere fresco. Certo che il locale dev’esser ben posizionato. Non è affatto poco, ma è tutto qui? Lo abbiamo chiesto a un maestro gelatiere Andrea Soban e a Gianpietro Sacchi, architetto e industrial designer. «É fondamentale…

Hottest F&B Industry Trends around the World

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Thanks to innovative design and technological interventions, restaurants around the world are adopting new ways of doing business – practices that were practically unthinkable even half a decade ago! The last couple of years saw a whole bunch of new trends emerging in the global F&B industry – right from the popularity of Brussles sprouts…

#desitagelatoaward press conference highlights

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Sigep – 23/01/2016 – DESITA GELATO AWARD – press conference. DESITA GELATO AWARD registrations are open, go to www.desitagelatoaward.com to download the “contest form” to partecipate! Watch the short version of the press conference.

How to seduce Millennials: concept design vs new foodies

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Millennials: who are they from a retailer prospective? They are called Millennials or Generation Y. They are in the age within 18 and 35. About 12 million, only in Italy, hyper-connected, open to cultural influences, experimenters and searching for novelty. For some time now, marketing experts dedicate themselves to studying consumer habits and getting this important…

Meet the jury of DESITA GELATO AWARD 2016

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What have in common two designers, one food journalist, one editor, one gelato chef and one entrepreneur expert in design for business? That’s right: are the judges of the DESITA GELATO AWARD 2016 Participants, please meet here following the judges of the first International design contest about gelato: Alessandro Luciani Over 15 National and International…

DESITA GELATO AWARD 2016

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The first International design contest about gelato “You can’t buy happiness but you can buy gelato and that’s kind of same thing” It’s quite impossible to forget the first gelato of your life – so the last one – as opposed to other foods in need of a more crafty palate. It binds memories of…

Business Design Inspirations

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When we Design a new Concept, essentially, we Design its Business. When done well, good Business Design not only delights customers but also inspires other organizations. At DESITA, we work to delight and inspire; we work to set new industry benchmarks. We shift our focus from linear design processes and seek new avenues of inspiration…

We are all looking for good reasons to do things, right?

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Saving a boy six hours of walking in a sunny day, with his feet on the dry land, and the risk of being attacked by some wild animals, just to go to school, is a very good reason, isn’t it? It is for us! DESITA is proud to supports Bicycles for humanity trough its Italian chapter…

Season Greetings and Happy 2016

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The famous Film Director Federico Fellini used to always say: “an emotion must never be stopped.” Clinging tight to this thought, we are sending out the last post of the year, with the commitment to continue on consolidating our relationship with all those who have chosen DESITA as a Partner for the development of their businesses….

DESITA supports business women

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In Italy much has been said concerning the difficulties women face in consolidating their professional position and achieving success compared to their male colleagues. The journey is paved with even more difficulties for those courageous women who cultivate entrepreneurial ambitions, especially in the catering/food business. It’s obvious that we are facing a primary cultural distortion…

Dubai, Milano and Abu Dhabi: our journey into the world of Trade Fairs (infographics)

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Dubai (Middle East Franchise Expo), Milano (Salone Franchising), Abu Dhabi (International Franchise Conference & Exhibition) and Milano again (Host hospitality fair).  Events and exhibitions are undoubtedly very important occasions for companies and entrepreneurs interested in creating new synergies, giving birth to new ventures, expanding their business and meeting new partners and strategic suppliers. Choosing to take part…

COFFEE ONE. Be your own barista.

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COFFEE ONE corner is the Italian format of coffee to go. COFFEE ONE applies the concept of modularity to the modern concept of coffee corner. A format completely modular and multifunctional suitable for small spaces, offering to its customers a new interactive and multisensorial experience with an unique and innovative modular good design. Be your own barista….

We Are Designers. We Are Consultants. We Design Your Business

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Gone are the days when Business School graduates helped organizations to improve efficiencies and roll better profits. Gone are the days when advertising was the only resort to sell more products and make a brand known. Today, businesses are realising the importance of creating unique customer experience as the key to establishing a rock solid…

Foodservice Award Italy 2015

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What is the significance of establishing a prize for the Best Italian Foodservice Chain? And how should one judge the competing participants? Well, if it the award is only to get a bit of advertising and recognition, I believe there are other ways to promote oneself, some more direct and well-known and others a little…

World of Coffee! Part 2/2

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The Caffé Business There are several reasons why Italian coffee houses are so popular and profitable. While they continue to preserve the authentic coffee drinking culture and experience, most cafes are also working on their market positioning and branding to gain a lion’s share in this competitive business. Product Diversification: Some of the most popular…

World of Coffee! Part 1/2

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Welcome to the World of Italian Coffee! Coffee is the lifeblood of students, the power drink of billions going to work every morning and the perfect reason for catching up with friends and loved ones! From its rather humble origin in Ethiopia, coffee has become one of the most traded agricultural commodities in the world….

Hospitality and Franchising

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We are often asked why we participate with such enthusiasm in trade fairs and events around the world. The answer seems simple and obvious, but it’s not. First of all let’s say that we love to meet up with customers, partners and colleagues but also we are greatly interested in the surrounding atmosphere with its…

A powerful partnership

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First published on Global Franchise Magazine Discover how two franchising associations are working together to make life easier for their members. Founded in 2012, “IREF Italia-Federazione delle Reti Europee di Partenariato e Franchising”, started its activity in 2013. From the very the beginning, the association proposed innovative typology of “ associative participation“ guiding the users…

Visit Our Revamped Website!

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Out with the old, in with the new – that’s the mantra we follow at DESITA. In keeping with this philosophy, we’ve taken the first essential step to modernize things a bit, starting from our very presence on the web. As you can see, we’ve made some key changes in our website, restructured the layout…

Welcome back!

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Ciao everyone! Hope you enjoyed your vacations. Did you miss us while we were away? Well, we’re back with a bang! Summer is nearly over and the new season is almost upon us. Time for new experiences, yes? We, at DESITA have been super busy preparing ourselves for a string of new developments that are…

Italian Chocolate: Because Life is Full of Sweet Surprises

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“Life is like a box of chocolates … You never know what you’re gonna get.”  – Forest Gump Italy is a potpourri of a wide range of high quality traditional food, eating habits and culinary styles. When we talk of Italian food, generally a delicious slice of pizza or a generous serving of pasta comes…

Specialty Shop Concepts vs Supermarkets

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. Life and Its Woes! Did you know that shopping in a supermarket is one of the major causes of high blood pressure in the lives of modern consumers? Buying something as simple as groceries, which seems like a routine chore, can turn into a frustrating experience, especially when you are standing at the end…

It does not work!

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We really love and appreciate our Clients! In fact, many of them have become our friends and long-term business partners. To those who might potentially become our clients, or those who call us or look up our portfolio in order to find new business ideas or trends in food retail and franchising, we wish to…

Health Food Shop Concepts: Offering Food for Wellness Profitably

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Dieting to maintain an hourglass figure and pumping iron at the gym to get that brawny body are yesterday’s fads. Fit, healthy and shapely bodies are no longer aspirations held by super models. Being lean is in trend and everyone wants to look good and feel healthy these days! To achieve these goals, modern, busy…

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